Craig Groeschel’s “IT” Blog Tour, Stop 7

We had the opportunity to present Craig Groeschel with a question from his latest book “IT.” Craig is the lead pastor of, one of the most innovative and fastest growing churches in the world. This is a great book for leaders of any type and we strongly recommend picking up a copy. 

Here are the questions: In Chapter 9, you write about turning focus outward. Could you share some insight and ideas on this topic? How so you and your team stay accountable to some of the ideas you presented? Can you provide some specific examples? (The last time you had a lost person in your home, conversations with non-Christians, praying for non-believers, etc.) How do you keep a balance with work, family, and reaching out to non-believers?

Sean Lewis, Innovative Ministry Leader

Craig: Thank you for the great questions.

When we studied our different campuses, we found that the newer ones tended to reach more people for Christ than the older ones.

While we’re still not totally sure why this is, we have a theory. It seems that for many people, the longer they are Christians, they fewer non-Christian friends they have. This is sad, but often true.

As a church staff, we work with Christians, have small groups with Christians, and hang out with Christians. If we’re not intentional, we could lose most of our relationships with non-believers.

Here are a few things we do to keep the evangelistic passion alive:

The leaders must model personal evangelism. This week I told our staff and the core of the church about a guy I’ve shared my faith with off-and-on for over 20 years. My friend recently started coming to church with his family and is taking big steps toward Christ.

We preach on the importance of sharing our faith.

We celebrate and tell stories about those who found life in Christ.

One of our campuses fasted one day each week for a month for people to come to Christ. That month the salvations on their campus skyrocketed.

You asked how to keep a balance between work, family, and reaching out to non-believers. For me, the challenge of balance is between work and family, but reaching out to non-believers doesn’t strain the rest of my life. If I am living with the heart of Christ, hopefully I’ll be naturally (or intentionally) developing authentic relationships with non-Christians and sharing my faith through my lifestyle and words.

You can pick up the book “It” directly from or any local bookstore.

You can also visit Craig’s blog at

Team IML


6 responses to “Craig Groeschel’s “IT” Blog Tour, Stop 7

  1. This is great insight and it is very interesting to note the fact that the older campuses tend to be less active in outreach than the newer ones.

    Unfortunately I think this seems to be the case with most churches. Perhaps we need to be seeking God more in these cases so we don’t become stale. For instance, the campus that fasted. That is a phenomenal response because it really shows how badly their hearts ached for non-believers.

    The book of acts talks about working together and not just working together, but living together, sharing resources, etc. That is unity and that is what the campus that fasted displayed.

    My observation has been that after having seen several churches in their “stale” state, these tend to also be the ones with breaches in unity. So my question would be, do you find this to be the case as well, or is this something that is all in my head?

  2. J2, I absolutely agree that “stale” churches often lack unity of vision. I think an older, more established church can be involved in so many different things it can lose the vision for the orginal purposes.

  3. I can definitely see the loss of vision in many older churches. I think this applies as well for organizations in the business world as well.

    Craig, what are some ways that you and your team have been able to stay accountable to the original vision of Lifechurch and never lose focus.

  4. It is sad to say, but we have often failed at compromising the vision and losing focus. Over time, we’ve learned to say “no” to a lot of good opportunities in order to stay focused on the most important mission. Just because we could do something doesn’t mean we should.

  5. Unfortunately, that does seem to be the mold. Churches begin looking outward (which I wonder is not driven more by the hopes of ‘getting some in people in here’) and then their passion for the lost over time wanes.

    My question is this. What is the balance of the outward looking church? Obviously, the church must be focused as well on the development of mature Christians. What is the balance?

    Should Sunday services be seeker focused, built around evangelism, or should they be beliver focused, focusing on the growth of mature Christians?

  6. J., Great questions! Tons of people debate whether weekends should be for the believer or used more for outreach. I think it can be used for both.

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